Eathos Cafe & Patisserie

Background

Born out of a passion for thoughtful food and great coffee, Eathos Dublin started in 2015 on Lower Baggot Street, Dublin with a contemporary approach to food and venue.

In 2024, we were tasked with delivering a new website that would serve as a digital extension of their cafés, communicating their passion for provenance, showcasing their offerings, and bolstering their business growth through Eathos Catering.

Our Approach

We started by looking at the landscape of competitors, both in Dublin and across the globe. This benchmarking exercise allowed us to identify industry best practices and areas for differentiation. Our ethnographic research provided invaluable insights into customer sentiment and behaviours, capturing spontaneous and candid discussions about Eathos's service.

Through rigorous research, close collaboration with the Eathos team, and the application of our tried-and-tested UX processes, we crafted a website that we believe truly captures the essence of the Eathos experience. Our focus was on creating a clean, minimal interface with honest, concise copy. The result is an easily navigable, highly perceivable digital space that portrays the Eathos business with the same care and attention they devote to their people and food.

Results

The Eathos team were thrilled with our approach and execution. They felt we had truly understood their brief, creating a digital presence that seamlessly extends their brick-and-mortar experience to the web. Initial feedback from their customers has been overwhelmingly positive.

To empower Eathos in managing their digital presence, we custom-built their site using WordPress, ensuring they can easily update copy and images as needed. This approach not only maintains brand continuity but also provides the flexibility to evolve their digital presence alongside their physical locations.

While we're eager to demonstrate measurable impact, we believe the true test of our work will be in its long-term contribution to Eathos's business growth. We look forward to updating this case study with concrete metrics that showcase the enduring success of this digital transformation.

Over the past decade, Eathos has established itself as an exciting, elevated brand in Dublin's culinary scene. Our aim was to create a digital experience that not only matches but enhances this reputation. We're confident that the refinement of their brand and our seamless UX will continue to support Eathos's success story in the years to come.