How difficult was Q1 for your brand? In a value focused quarter, challenging for shoppers and businesses alike, Centra and SuperValu NI wooed with a light-hearted and entertaining approach to buying value products. Queue Epic Deals, a series of video ads that increased engagement across…
At MXB, we are passionate about helping clients achieve their goals through carefully crafted digital approaches that…
The scariest challenge of the year, how do we Imagine Beyond the multi-award-winning ‘Daybreak the Code’ Halloween campaign of…
From succulent Sunday roast to lunchtime snacks and sandwiches, Moy Park Chicken adds happiness and quality to…
“Tik Tok is not Social Media; in fact it marks the end of the social era.” When…
Exciting news! We’ve been shortlisted for a record SIX awards at the NI Social Media Awards! 🥳🙌…
Here’s a stat to stop you in your tracks on a Monday; the ‘US wildfire season now…
A long time ago a famous BT campaign told us that ‘It’s good to talk’. And as…
An appreciation of the art of crafting in projecting and envisioning the campus of Coopers Cross at…
The buzzword for companies since 2017, a team or workplace culture is the living, breathing proof that…
While initially, you may be apprehensive about bringing your children into the office, allowing your worlds to…
Each Monday the team do a Share Session and we chat about brand work that is out…
The era of peer endorsement is upon us so what better way to position Centra Own Label…
MXB Celebrate double nominations for Best in Storytelling, and Best B2C campaign for our work on Break…
When MXB had the opportunity to unpack the oohs, aaahs, moos and baas that come with a…
The brand positioning we created for Capital Dock Residence ‘Next Level Living’ sets it out as an…
It was well acknowledged by all marketeers during lockdown that consumer trends intensified towards ‘Trusted Brands’ ‘Closer…
2020 was a tale of unprecedented times. A marketing plan drafted in December 2019 was as good…
In the digital world changes are always on the periphery. When we are just about getting used…
This week at MXB we’ve been celebrating dads as we get ready to usher in the Father’s…